» Posts tagged "book promotions" 
A book is both a business and a vehicle. A book’s business plan is called a book proposal. Wise authors take time to write book proposals. Why? Because planning always increase odds of business success. As a vehicle your book carries your ideas, vision, story, or message to readers. That was the whole, point, right? […]
Some authors have expressed difficulty at blogging. Here are seven tips for authors who might have difficulty getting started. 1) Focus: Start out by imagining one friend to whom you are writing–one person interested in your book or book topic. We’ll call her Friendly Fan. What is her age, gender, marital status and life circumstance? […]
Authors and aspiring authors I meet at our workshops frequently ask: Which route should I go? Traditional, or self-publishing? I tell them that actually they have three choices, not two. There is Traditional Publishing, Self-Publishing, or use a service-provider (SP) to publish it for you (Lulu, Xlibris, CreateSpace, LightningSource, etc.) The latter third choice is […]
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